The Tree House
What they needed:
Sure, The Tree House was looking for a shiny new logo. But they wanted to avoid the ‘corporate sleek’ feel while they were at it. At its core, the Perth-based charity dreamed of a brand logo that put mental well-being and health at the forefront while staying true to its approachability and passion for educating the community. We designed a logo that ticked all the brief’s boxes – and then some.
The result:
As an integral part of the Blue Tree Project, we made sure to give a nod to its roots in The Tree House’s new logo. Harnessing the easily recognisable tree emblem and repurposing the brand’s blue colour scheme, we created a visually delightful and true-to-brand logo that gives a sense of grounding and security.
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