Cabernet and Canvas
What They Needed:
The Result:
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Blue Tree Project
Blue Tree Project is a Perth-based charity with big dreams about spreading awareness and support for mental health through painted blue trees across the globe. Our creative team delivered a website refresh complete with on-brand, custom animated illustrations and natural paint lines for a human touch, highlighting the grassroots and regional foundations of the charity.
Plant With Willow
Smart plant sensors need empowered plant parents. Speaking to a predominately millennial audience, the refreshed brand sales messaging utilises conversational, playful and lively energy of the Plant With Willow tone of voice to deliver digestible, down to earth and empathetic content so customers feel heard, not judged (π§π°π³ π΅π©π¦πͺπ³ π±π°π°π³ π±ππ’π―π΅ π±π’π³π¦π―π΅ π©π’π£πͺπ΅π΄). πͺ΄
The Tree House
The Tree House is a collaborative hub in Perth and the official headquarters for The Blue Tree Project charity. After entrusting us with the creation of their new logo for the Tree House, we designed visual branding that spoke volumes about their role in providing support and education for mental wellbeing and health.
